How We Can Help You

• Consumer/customer research

• Profitability analysis and SKU rationalization

• Category assessment (grow, maintain, etc.)

• Market analysis (TAM, competition, etc.)

• Product/brand audit, capabilities assessment

• Growth mapping (core vs. adjacencies)

• NPD stage‐gate and product launch processes

• Balanced portfolio development

• MRD (Market Requirements Document)

• Opportunity identification and prioritization

• 5-year product roadmap

• Market Requirements Documents defined for each product

• Design research & human factors

• Industrial design (ideation to refinement)

• Visual brand language (VBL)

• Engineering & manufacturing support

• Packaging & product launch

• Visualization & content creation

• Go-to-market strategy

• Product positioning and messaging

• Product naming/branding

• Packaging strategy

• Content creation